Traffic Loss Recovery

Losing your visibility doesn’t mean you have to act blind. Recover from your traffic decline using our expertise and a bespoke, actionable plan prepared for your website.

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What is traffic loss recovery?

Traffic loss recovery is a set of coordinated efforts to regain the visibility and clicks that you lost. It includes:

  • Investigation of the decline's cause

    Depending on whether the problem was caused by Google’s core update or issues originating from your website, we take different measures to regain your traffic as soon as possible.

  • Visibility drops analysis

    We determine which pages and keywords suffered the most during the traffic decline and look for patterns. These findings inform our plan of action going forward.

  • Implementation of the recovery plan

    We translate what we learn during the research phase into a detailed strategy and we fully support you during implementation. You’ll know exactly where to start without feeling overwhelmed, and you’ll quickly get your rankings back on track.

When and why you may need traffic loss recovery?

Google’s core update

Multiple times a year, Google introduces significant changes to its core algorithm. Many sites lose visibility as a consequence. Google doesn’t like to share specifics about these updates, but you can count on us to find out what caused your losses.

Website migration

Google may negatively evaluate your website after a migration. Although migrating is necessary to keep up with changing technologies and security requirements, it comes at a risk of losing your traffic.

Website redesign

While rebranding may benefit your business, it may negatively affect your rankings. Traffic loss is a common side effect of rebuilding your website, which is why your SEO may need extra care afterward.

Traffic loss recovery - scope of work

Traffic loss recovery is an opportunity to make your website a more modern, friendly place for both users and crawlers. We can ensure that by:

Traffic loss recovery workflow

  • Discovery

    We set up a meeting to identify your needs and resources. 

    Based on the initial meeting, we define the framework of our cooperation and estimate how long it should take. Usually, analyzing and addressing your traffic loss takes 1-6 months, depending on the size and condition of your website.

  • Research

    While you can rest and relax, we analyze what triggered the decrease in your traffic. That step may include the following:

    • Crawling your website,
    • Looking into your server log files,
    • Identifying room for improvement can positively impact your visibility.

  • Recommendations

    We prepare recommendations for your development team. Our recommendations are:

    • Comprehensive,
    • Actionable,
    • Prioritized.

    We look at your website as a complex entity with multiple interdependent elements and provide a strategy that won’t neglect any of them.

    You receive a plan of action that’s ready to go.

  • Implementation

    You can count on our support and oversight during the period of implementation. We’re here to help you by:

    • Ad hoc consulting you can schedule at any point,
    • Direct communication with your development team.

What makes us different?

Tailored approach

We’ve helped many websites recover from their traffic loss. We have prepared an individual plan for each of them. We don’t copy and paste from our past projects.

Data-driven solutions

We’re passionate about SEO, and we conduct experiments to deepen our knowledge. We don’t guess what may help your website. We investigate it.

Flexibility and communication

Traffic loss can be an uncertain time for your business, but you can contact us with your concerns. We’re ready to adapt to your needs at every stage of work.

"I don’t feel like they are a third-party service provider. I feel that they are an internal part of our team."

Joel A. Thomas

CEO, Stratos Jet Charters, Inc.

"Onely is to the point, emphasizing substance over form."

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