Server log analysis

Not every question in SEO is easy to answer. But we know where to look for the causes of your problems. Check what insight we can gain from your server's log file and how we transform them into an actionable plan to increase your traffic.

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What is a server log analysis?

Server log analysis is a process of inspecting your server’s log file that records information on all requests performed by users’ browsers or search engine crawlers.

The log file contains accurate data on how users and bots interact with your site and can be a base for important discoveries that will improve your SEO.

How does a server log analysis improve your SEO?

Thanks to a server log analysis, you’ll find out the following:

  • Which folders and pages are most popular among users and crawlers, so it’s worth investing in their content,
  • How often Googlebot or other search engine crawlers visit your website, and if your website needs crawl budget optimization,
  • If your mobile pages are more important to crawlers than desktop pages, so it’s worth investing in mobile SEO services,
  • If your server has any bandwidth problems that may slow down the crawling of your website. 

These valuable data can help you plan and strategize your growth. 

The bigger your website is, the harder your server’s work gets. It’s essential to check it regularly for potential dangers to your visibility.

Server log analysis - scope of work

Server log analysis - workflow

  • Discovery

    We set up a meeting to identify your struggles and goals. It’s important for us to learn about your needs and expectations to prepare an individualized offer. 

    We’ll also respond to any questions and concerns you may have.

  • Research

    We analyze your server’s log file looking for areas to improve. This phase may take several days to several weeks, depending on the size of your website and data package.

    Server log analysis may be a part of more extensive research we can conduct for you.

  • Recommendations

    We prepare recommendations for your development team. Our recommendations are:

    • Comprehensive,
    • Actionable,
    • Prioritized.

    We consider your website history and your current resources in our recommendations. You receive a plan of action that’s ready to go.

  • Implementation

    You can count on our oversight during the period of implementation. You can add us to your communication channels for a better flow of information and faster traffic gains.

    Don’t worry about unexpected delays. You can always schedule ad hoc consultations with us.

What makes us different?

Tailored approach

We build the framework of our cooperation based on the size of your website, specific issues you want to overcome, and your business goals. We don’t copy and paste from our past projects.

Data-driven solutions

Thorough research using advanced technical SEO tools is at the heart of what we do. We double-check our theories before transforming them into a strategy.

Flexibility and communication

We won’t leave you alone with the interpretation of the recommendations once our analysis is over. We accompany you through the entire implementation process and value direct communication.

Our customers love what we do

“I’ve worked with a dozen or more SEO companies. Your team has deeper knowledge and more actionable recommendations than anyone I’ve worked with.

Internally, we say that the top tier of SEO companies we’ve worked with play checkers. Onely plays chess.”

Brian H. Toolan

Co-Founder & CEO, TPC Interactive

“We were impressed by the technical depth of the initial audit and how fast Onely responded to our questions.” 

Kevin Indig

Head of SEO

“After implementing all of Onely’s strategies and implementations, the company’s organic traffic rose by 129%. The team was kind and professional, making working with them efficient and pleasant.”

Arkadiusz Łatko

Online Marketing Expert, Europejski Fundusz Leasingowy SA

“I don’t feel like they are a third-party service provider.

I feel that they are an internal part of our team.”

Joel A. Thomas

CEO, Stratos Jet Charters, Inc.

“They really know their stuff regarding technical SEO. The team is experienced with coding, analyzing server logs, and on-page optimization.”

Olivian Stoica

SEO Expert, 123FormBuilder SRL

“After months of stagnation, our visibility was suddenly unblocked and growing quickly right after we implemented recommendations from Onely.”

Łukasz Klimkiewicz

Head of IT, Abriga Polska