Core update recovery

Several times a year, Google introduces vital changes to its core algorithm. They can result in permanent loss of traffic and visibility for many websites. Don't let it happen to yours!

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What is core update recovery?

Core Update Recovery is the process of regaining visibility and traffic after a Google core update negatively impacts your site. The recovery is about adjusting to the new search environment.

Although core updates are almost always pre-announced by Google, the purpose of each update remains a mystery. 

This is why core update recovery starts with a comprehensive website review. You can’t limit yourself to checking just one aspect of your SEO, as you may be overlooking problems in other areas that were the real cause of the traffic decrease.

In a time of crisis following a core update, you may especially need the help of technical SEO specialists to discover bugs and problems you were unaware of.

Core update recovery is a multi-faceted audit and a fresh look at your website’s SEO strategy. It can restore your visibility and unlock your growth for the future.

Find out what we can do for your site.

Core update recovery – scope of work

During core update recovery, we conduct a comprehensive analysis of your website in the context of technical SEO. 

Key aspects of our analysis include:

When do you need a core update recovery?

You suffered a traffic loss during a core update rollout

 If your traffic goes down after a core update is announced, you should investigate. 

You run a YMYL page

Your Money Your Life pages cover sensitive topics, like finance or health. If you have YMYL content on your website, Google evaluates it more strictly.

You haven’t done a website audit in a while

A well-kept website needs regular technical check-ups. Don’t waste an opportunity and entrust it to SEO experts!

Core update recovery workflow

  • Discovery

    We set up a meeting to find out about your needs and resources. 

    This helps us determine the specifics, such as how long the project may take.

    We’ll also respond to any questions and concerns you may have.

  • Research

    We crawl your website and analyze what could trigger the decrease in your traffic. We look at your website as a complex entity with multiple interdependent elements.

  • Recommendations

    We prepare recommendations for your development team. Our recommendations are:

    • Comprehensive,
    • Actionable,
    • Prioritized.

    You receive a plan of action that’s ready to go.

  • Implementation

    You can count on our oversight during the implementation of changes, and you can always schedule an ad hoc meeting with us.

    We value direct communication. You can add us to your communication channels for a better flow of information and faster traffic gains.

What makes us different?

Technical SEO is our passion. We’re determined to make your website better with:

Tailored approach

For each of our customers, we prepare an individual strategy based on their needs.

Efficient solutions

Our work is exceptionally data-driven, and we often conduct experiments to challenge outdated beliefs in the industry.

Easy team communication

We always make sure our recommendations are understandable to our customers. If there are any issues with implementation, you can contact us to remove all roadblocks.

Our customers love what we do

“I’ve worked with a dozen or more SEO companies. Your team has deeper knowledge and more actionable recommendations than anyone I’ve worked with.

Internally, we say that the top tier of SEO companies we’ve worked with play checkers. Onely plays chess.”

Brian H. Toolan

Co-Founder & CEO, TPC Interactive

“We were impressed by the technical depth of the initial audit and how fast Onely responded to our questions.” 

Kevin Indig

Head of SEO

“After implementing all of Onely’s strategies and implementations, the company’s organic traffic rose by 129%. The team was kind and professional, making working with them efficient and pleasant.”

Arkadiusz Łatko

Online Marketing Expert, Europejski Fundusz Leasingowy SA

“I don’t feel like they are a third-party service provider.

I feel that they are an internal part of our team.”

Joel A. Thomas

CEO, Stratos Jet Charters, Inc.

“They really know their stuff regarding technical SEO. The team is experienced with coding, analyzing server logs, and on-page optimization.”

Olivian Stoica

SEO Expert, 123FormBuilder SRL

“After months of stagnation, our visibility was suddenly unblocked and growing quickly right after we implemented recommendations from Onely.”

Łukasz Klimkiewicz

Head of IT, Abriga Polska