Migrations & Website Redesign
Our extensive SEO research and precise implementation will make your website migration run smoothly.
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Migrations are often necessary as your business profile changes or when you simply want to modernize your website. However, a poorly conducted migration can result in severe visibility and traffic drops.
We have experience successfully migrating domains with tens of millions of distinct URLs. By letting us outline and supervise your migration process, you can avoid the risk of potential visibility and traffic fluctuation.
Our workflow
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Analyzing the new website
We extensively analyze the new version of your website to find if any issues may hamper your growth after the migration.
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Mapping out the old version of your website
We perform multiple crawls of the old version of your website, scrape Google’s index, and we analyze your backlinks and server logs. We want to find as many URLs as possible to properly redirect them to the new version of your website.
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Preparing a redirect map
We prepare clear instructions for redirecting the old URLs. Having a proper redirect map helps us oversee the process of the migration.
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Verifying the migration
We check if all the URLs were properly redirected to maximize your new website’s search potential.